THE LONG TOMORROW

Marshall McLuhan had a great definition of technology. Technology are the external organs of the body. We are not anymore made of flesh and bone but also silicon and code. We’ve developed into fractal hybrids of organism-machine. As a result, we exist in a state beyond human. The post-human condition has now become an index to describe our present and anticipate the future. 

A new set of tools is extending our minds and bodies, from smartphones and tablets to biotech, AI and robotics. In conjunction with smart contracts, crypto collectibles, DAOs and metaverse spaces, all these new external organs are augmenting the way we produce and consume art.

We change as we create extensions of ourselves, and those extensions change us. Our steady co-evolution with technology is inexorable. However, the way it develops it’s not. It is mastered by who designs and controls those machines. It is a question of power. Today, that power is managed by centralised entities, which control our tech and deploy it for profit.

NFTs not only bring us art. They also offer the promise of new human organizations constructed by transparent rules encoded as a computer program. How we transform over time will tell us the story of our long tomorrow.

Entter, January 20, 2023. 

MUSIC AND NFTs

MUSIC AND NFTs

This year, NFT Barcelona will delve into the exciting world of music NFTs and its utilities. We will explore how musicians can use NFTs in new and innovative ways, and how fans can own unique pieces of music history.

Web3, the new iteration of Internet which incorporates concepts such as decentralization, blockchain technologies, and token-based economics, will shape the near future of the music industry, changing the way we share and consume music.